The Ask
In the lead-up to elections, Google needed to address heightened cybersecurity risks facing political organizations, campaigns, and policy staffers. The ask was to bring the Safer with Google experience to Washington, D.C., creating an accessible, educational activation that could help audiences understand and protect against threats like phishing, malicious websites, and cyber attacks.
In the lead-up to elections, Google needed to address heightened cybersecurity risks facing political organizations, campaigns, and policy staffers. The ask was to bring the Safer with Google experience to Washington, D.C., creating an accessible, educational activation that could help audiences understand and protect against threats like phishing, malicious websites, and cyber attacks.
Cybersecurity Education • Experiential Activation • Public Awareness • Brand Engagement • Interactive Learning
The Role
I supported the creative production and design of the Safer with Google activation by delivering on-brand signage, environmental graphics, and supporting visual assets for the live experience in Washington, D.C. My work focused on translating complex cybersecurity concepts into clear, approachable visuals that helped educate audiences while maintaining consistency with Google’s brand standards. I collaborated closely with creative leadership and production partners to ensure a cohesive, user-friendly experience across all touch-points.
I supported the creative production and design of the Safer with Google activation by delivering on-brand signage, environmental graphics, and supporting visual assets for the live experience in Washington, D.C. My work focused on translating complex cybersecurity concepts into clear, approachable visuals that helped educate audiences while maintaining consistency with Google’s brand standards. I collaborated closely with creative leadership and production partners to ensure a cohesive, user-friendly experience across all touch-points.
The Team
Benjamin Bryant • Creative Director
Benjamin Bryant • Creative Director
Drew Lawrence • Copywriter
Cedric (me) • Senior Designer
